Tendr: Development of a Global digital awareness campaign
Zadavatel: INTERPOL, Lyon
Deadline 29/5
Jazyk tendru: angličtina
Proposal should deal with these three main capacities:
1. Defining a Communication plan for a campaign in an effort to raise global awareness amongst INTERPOL’s National Central Bureaus and to engage external high-level decision makers within law enforcement, academia and police academies as well as the general public, private sector and media industry. Noting that this is a 3-year project, present a skeleton of the plan year by year. Explain briefly your strategy and your choices Explain briefly how your plan will target different audiences
2. Production of a range of multimedia products to be published on digital platforms: Demonstrate your story telling capacity Mention who will inspire you and who you have collaborated with Explain briefly your choices Show your multimedia skills Add links to products made by your company (if public)
3. Management of diffusion channels for multimedia products: Channels proposed for the project Analytics capacity, the way you use it and share your products Explain how you will manage the distribution of products during the three year timeline
Globally in your offer you should: Present your knowledge of the organized crime phenomenon and law enforcement community Mention if you have already developed a communication plan/products for this type of project Mention if you already work with public institutions and/or law enforcement entities, and provide examples (if this is not confidential) Detail in your financial offer the cost of the different products Describe your experience of managing confidential subjects
The bids shall be selected according to the following selection criteria:
– Technical part: 60 % Creativity, story telling Technical capacity in multimedia production Knowledge and choice of the diffusion channels Schedule Experience with law enforcement
– Financial part: 40 % Price Company profile (products and services offered, financial data, qualifications and references for similar transactions and human resources available)
